Sunday, April 07, 2013

Paul Roberts Beats Me to the Punch

Paul Roberts wrote in and beat me to the punch. I was going to write about this today.

"So I hear from Tech New Today that Google has sold the Frommer’s brand back to Arthur Frommer and he will be publishing books. Apparently they just wanted the data for Zagat etc. on Google Drops the Bomb in Slow Leaks".

This is a truism. I found the story on Skift, again written by one of the former Frommer's editors who was left behind when the transition happened. He was actually one of my editors, but only when I had to do web updates for the various books.

Google had plans on integrating the information from the Frommer's guides into its own Google + network. This is in spite of the fact that survey after survey still shows that Google + is just not as popular or utilized as other social media outlets. had tens of thousands of subscribers, while Google + only added 107 subscribers to their Frommer's channel. 

One tidbit I did not know is that Penguin/Random House are the publishers for the Fodor's, DK, and Rough guides as well as others. Avalon Travel publishes Rick Steves and the Moon guides. Where it all goes from here is anyone's guess, but Frommer has to start with absolutely no content as Wiley Publications has sold it all to Google

Frommer is 83 years old, but his daughter Pauline was an participant and award winning writer for the company. They still need to find a publishing company willing to produce the books.

There may be hope that I will get to author more books after all, but it seems it will not be anytime soon.

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